Common Traits Hamilton And Blooom

5 Unexpected Reasons Why We Love Alexander Hamilton

Hamilton the Broadway musical has been the hit of the New York stage for several years now. Even before his hip-hop reinvention, we at blooom shared some sensibilities with our founding father. Here are the Top 5 Alexander Hamilton traits we live when providing 401k help:

Alexander Hamilton Was an Innovator

When there was recent talk of removing Hamilton from the $10 bill, it was no surprise that there were a number of supporters who reached out to the press to challenge the move. Hamilton is rooted in the origination of several of our country’s financial and business institutions.

In addition to serving as our first U.S. Treasury Secretary, Hamilton co-founded the Bank of New York, which still lives on today as BNY Mellon. The bank’s stock was among the first to be traded on the New York Stock Exchange. His strategies were also instrumental in the formation of interest-paying bonds, the chartering of a national bank and the first U.S. incubator.

Disruptive like Hamilton, blooom’s founders created a revolutionary online 401k app to fix the plans for EVERY American. The key distinction between blooom and other robo-advisors is that we are the only firm managing individuals’ employer-sponsored retirement accounts like 401ks and 403bs.

And, blooom clients also have access to unbiased professional financial advice beyond their 401k. Our goal is to provide access to help everyday Americans, not just millionaires who can typically afford financial advice. We do it for only $10 a month.

Alexander Hamilton Championed Transparency

In 1801, Hamilton started a daily federalist news sheet that eventually became the New York Post. At the time, Hamilton used the paper to voice his opinions publicly and attack conventional wisdom.

Transparency is no act for us, as blooom is a fiduciary. This basically means we are required to act in your best interest, not ours. We wish this was the case for all advisors in the good ol’ US of A, but it’s not.

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Politics and your retirement…

We at blooom wanted to write to you with some thoughts on the news you have likely seen that the Trump administration will be seeking to unwind many of the regulations put in place after the financial crisis (Dodd-Frank), as well as a more recent rule designed to protect retirement savers in this country from brokers trying to sell them high fee products, instead of always acting in their best interest (DOL Fiduciary Rule). Political administrations will come and go, lobbyists and elected officials might try to change the rules to serve special interests, but you can rest assured that we here at blooom have always — and will always — only follow one rule: acting in your best interest. In fact, blooom is already a fiduciary and has always upheld itself to the highest regulatory standard in the land. So, on our side, and for our clients – absolutely nothing will change, whether or not the rules get unwound in Washington.

We built blooom to insulate you from the predatory practices rife in the retirement space, by steering you TOWARDS low cost investments, steering you AWAY from alluring sounding investments hopelessly trying to “beat the market”, and by helping you decipher and distill the often hundreds of choices in your retirement account down to an appropriate and well diversified portfolio for your age. Straight forward, boring, non-flashy stuff that the majority of Americans get wrong.

Blooom was built to protect our clients from shenanigans that might happen in Washington or in the financial industry. The latest shenanigan will allow brokers to “sell” Americans retirement products, instead of give them the best possible advice. With blooom on your side, you don’t have to worry about this. We can only hope that fiduciary, simple, low-cost solutions like blooom can reach tens of millions of Americans. That’s the magic of technology. In these uncertain times, make sure you’re covered.

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