Before I got into finance 18 years ago, I started my career in advertising and I’ll never forget my first 401k investment meeting.
I was at my first job; a co-worker popped his head into my cubicle and asked if I was going to the 401k meeting. What 401k meeting? What is a 401k? So I went. A guy in a $2000 three-piece suit stood in front of about 100 of us and explained after-tax saving, pre-tax saving, asset allocation and tossed in a few indecipherable charts and some very colorful diagrams. As I surveyed the room, 80% of the folks were squinting and nodding – but the kind of nodding where you know they have no clue what he was saying. Another 10% were paying zero attention. And the final 10% seemed to be tracking quite well (I might add they were all from the finance department). Then came the question and answer session. I had a thousand questions…but there was no way I was going to raise my hand. I didn’t want to look like a fool and ask a stupid question about 401k investment advice. I imagine my co-workers felt the same.
I left the meeting with a binder, a koozie with a financial firm’s logo on it, and a pile of questions.